Why are online reviews so important?
A difference of one star in a typical online review profile can lead to a 5-9% difference in revenues for that location. (Source: Harvard Business Review)
Recent studies show that eight in 10 consumers are influenced by online reviews when making a purchasing decision. As we move further along in this age of service transparency, reputation management is becoming a key component of a successful marketing campaign; one that ensures positive word of mouth and a steady stream of new customers.
How search engines treat reviews?
When you search for a local business, there’s a high chance that the top listings have the most reviews. This is not a coincidence, but a new trend.
Getting reviews is not easy. Here’s why:
- Customer wants to keep a low profile and is not comfortable with the idea of having their name and reviews out there.
- Customer does not know how to go about leaving a Google review
- Customer did not have a good experience, yet doesn’t feel compelled to leave a review (positive or negative)
Our two step process for boosting your online reviews!
Step 1: We make it easy for your customers to write a simple review while on your premises or via an email link invitation. This step allows you to generate lots of reviews and gauge the quality of each review.
Step 2: We invite happy reviewers to post their experience on your top review sites. Based on their overall score and quality of review, we invite your customer to share their review on other sites such as Google, Yelp and others.
Take a 15 day free test drive of our reputation management platform.Contact hhpage